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Beverage Brand: Global Landmark OOH Campaign

Beverage Brand: Global Landmark OOH Campaign

Simultaneous placements reached up to 247,000 people a day across three world cities

Industry / Beverages Period / Apr 2026 Geo / North America, Southern Europe, East Asia Channels / OOH
Objective

Reinforce a beverage brand's international image and growth story through a synchronized global outdoor campaign, generating a strong PR and viral news moment.

Solution
01
Placed an image-building video simultaneously across three of the world's most iconic media locations.
02
Coordinated PR coverage and social seeding to amplify the placement into a broader news story.
Results In Numbers
01
Simultaneous placements across three major global landmark locations
02
Plays delivered above forecast at all three sites (500+ plays at two of the three)
03
Meaningful on-screen share of voice achieved at every location
04
Estimated daily visual contact of up to 247,000 people at the highest-traffic site
05
Picked up as a feature story by national television
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